Southeast Asia struggles to kickstart its battered tourism industry as the pandemic chokes demand – CNBC

By on October 29, 2020

Keith Tan, CEO of the Singapore Tourism Board, told CNBC the city-state is pushing players in the tourism industry to develop new products and innovative ways of serving travelers, even as the country seeks to attract residents to explore attractions.

“In a time when you are so busy with 19 million visitors, they don’t have time to develop and innovate,” Keith said, “Now is the time to deepen and build new skills in digitalization, contactless, virtual reality capabilities.”

GTRIIP, a digital identity platform, provides the hospitality industry with a simplified, contactless web check-in solution that allows guests to use their own smartphones without the need for a separate mobile app. 

That technology is already implemented in hotels in Singapore, Thailand, Macau and Japan.

“Southeast Asia, and Asia-Pacific in general, is pretty much pro-innovation, especially because it’s a fast growing market,” Maxim Tint, CEO of GTRIIP, told CNBC in an interview.

“The first few implementations are going to be hard,” he admitted. “As the Covid situation becomes under control, this is no longer just a good-to-have. It has become a must-have experience to check in safely and contactlessly.” 

Source Article from https://www.cnbc.com/2020/10/13/southeast-asia-struggles-to-kickstart-tourism-industry-amid-coronavirus.html
Southeast Asia struggles to kickstart its battered tourism industry as the pandemic chokes demand – CNBC
https://www.cnbc.com/2020/10/13/southeast-asia-struggles-to-kickstart-tourism-industry-amid-coronavirus.html
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